Artificial intelligence or AI refers to an area of computer science wherein an intelligent machine, software, or app is created to work and react just like humans. AI makes it possible for these machines to learn from experience, adjust to the changing environment, and deliver human-like tasks. You might be surprised when you learn about the most common AIs today.
AIs aren’t very hard to find or distinguish. AIs lie in those computer games like chess. Yes, the “computer” you’re playing with is indeed a product of artificial intelligence! Also, there are self-driving cars like Tesla. Lastly, AIs also come in forms of speakers, and they even have a name! That’s right, Siri, Alexa, and Google are also products of artificial intelligence. So you see, it’s not really much of a new thing these days. Humans have learned to live and cope with each waking day with AIs lingering around.
However, how can these tech things help in making smarter business systems? You might be wondering, can “robots” really contribute to the success of an actual business? Moreso, digital transformation companies? Well, you might be surprised how AIs can do great wonders in accelerating and improving business processes in today’s time. Read on to know more about the different ways on how AI can make smarter business systems.
Better Customer Experience
Engaging and interacting with customers is an integral part of any business. However, artificial intelligence is expected to change customer relations and support in the coming years, but in a good way. Companies will start needing less customer service agents as AI-powered software systems are programmed to respond more effectively to customer complaints, concerns, and queries. As a result, there is minimal to no downtime, and clients wouldn’t have to wait long enough for their concerns and questions to be addressed by a customer service agent.
How can this make smarter business systems? Well, for one, you can cut down on human resources in the customer service department. This does not entirely mean to terminate existing employees. But instead, they can work on more important things or tasks that involve critical thinking, decision-making, and so much more. Incorporating AI-powered software solutions into your day-to-day business processes can accelerate customer experience and satisfaction as most customers prefer that their concerns are addressed in an instant, while some customers want to share their [positive] experience. On top of all that, AIs can yield predictive insights, allowing businesses to recommend similar systems, services, or solutions to interested customers.
AIs are programmed to proficiently analyze and interpret loads and mountains of data, faster and more accurate than any other human can. This only means that with real-time data updates from AI-powered systems, businesses are in it for better building of more personalized and income-generating campaigns and strategies. AI apps and software are mostly programmed to harvest and understand patterns and insights from updates and reports, which in turn helps companies arrive at better (or maybe even the best) decisions.
Additionally, AIs can also offer potentially automated decision-making, wherein decisions are taken out of the hands of customer service agents. But while this is possible, it’s still important to act and serve with utmost transparency towards your customers as lack of such can serve as a point of conflict.
Improved Cyber Security
One of the most common reasons as to why companies integrate AIs into their business is for it to help track and identify malicious behaviors that may lead to fraud or intellectual property infringement. With that, AIs are programmed to self-adjust regularly to familiarize and learn from all available data over time.
Data breaches and fraud have been all over the Internet lately, and prevention is better than cure. Integrating AIs to your business is crucial and essential to help combat cyber-attacks and continue to grow and develop despite security threats. However, let me state the obvious: AIs aren’t always good guys. AIs can be used on both ends, so be very careful with that. Some AIs may be used to attack your intellectual properties, keep that in mind.
In summary, you just have to keep remembering that AIs were not built to replace and terminate all of today’s existing processes. Instead, AIs are here to help improve and augment when necessary. Also, to help humans work smarter and faster. Technology is not a hundred percent reliable at all times, but it can somehow ease daily human tasks. As long as these tech tools, gadgets, and software are used in moderation, then you’re good to go.
Edwin Deponte is a motivational writer who is also passionate about Social Marketing. He believes in others’ abilities and tends to bring out people’s hidden potentials through his words of inspirations and motivational articles.