Website Maintenance Checklist

Website Maintenance Checklist

Business Tips, Website Development
eCommerce businesses solely rely on their online presence—their websites— for revenue. And just like any other business venture, an e-commerce website requires regular maintenance, be it monthly, quarterly or annually, for a smooth-running operation. Any issue encountered by any eCommerce business, such as old content, expired domain name or broken links, affects both the business’ profitability and usability.   The slightest problem can cause ripple effects throughout the whole operation of the business. So, to avoid any issue that could affect profit, consider the following maintenance list for your eCommerce website. Website content Your site’s content is what visitors, consumers, and users consume whenever they visit. Outdated content negatively affects your site’s credibility and overall user retention. Content should provide value so keep it fresh and current. Articles and blogs…
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Website Optimization: Key to eCommerce Business Growth

Website Optimization: Key to eCommerce Business Growth

eCommerce, SEO
There is no doubt that the modern marketplace is an online marketplace. Virtually every current method used to measure where consumer activity happens shows that the shift away from traditional brick-and-mortar stores has taken place, and customers are now most at home online. Thus, for a business pursuing growth it’s crucial to recognize the reality of the shift: the screen has replaced the storefront. For a business to remain relevant and competitive, those screens that represent the business have to remain relevant and competitive as well. Consumers can compare products, read reviews, and ask for recommendations more quickly and more easily than ever before. Thus, the websites that see the most conversions take place are the same ones that have been thoughtfully curated and optimized. Additionally, success for e-commerce business…
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Essential Tips for eCommerce Website Development

Essential Tips for eCommerce Website Development

eCommerce, Website Development
The global business has got highly developed with the help of internet. Carrying out business transactions has become easy due to this. Internet usage has become a major reason for utilizing innovative ideas for making a profit in every business. The ecommerce website development has become a major contributor to carry out ecommerce buying- selling activities which can now be treated as an easy task. Hundreds and thousands of businesses are making the best use of the internet for gaining profit. The process of buying and selling of various products can never stop because it is used to fulfill the basic needs of masses. This has brought the concept of ecommerce into practice which is the easiest way of buying and selling at domestic as well as global level. The…
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How Do I Start a Website

How Do I Start a Website

Website Development
How to Increase Ecommerce Sales: 7 of the Most Effective Tips It is not unusual to see business owners fret over creating a streamlined and professionally designed website that achieves key marketing objectives. As a matter of fact, ‘How do I start and build a website’ is one of the most commonly searched queries on popular search engines by startup owners. If you are careless while developing your website, you are surely going to fail in business, sooner or later. Therefore, it is incredibly significant to develop a well-defined and well-designed website that your customers will love coming back to. Below mentioned are a few of the proven ways to build a website that your customers will fall in love with. Read further to know. #1 Having correctly prioritized key…
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Use Content To Generate More Sales

Use Content To Generate More Sales

Content Marketing, eCommerce
Powerful Tips On How You Can Use Content To Generate More eCommerce Sales  eCommerce websites are used daily by millions of people to buy products they’ve been looking for. Unfortunately, though for some eCommerce businesses, with such high competition it can be hard to generate the sales and conversions you’re hoping to achieve to gain more profits in your pocket. If you run your own eCommerce website, this expert guide will give you the run down on the top ways you can use content to your advantage to help gain you more sales. Let’s take a look now. Best Sale Generation Tips Using Content Incorporate Reviews On Product Pages Product reviews are one of the most powerful pieces of content that you can use on your eCommerce website. With unlimited…
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Think eCommerce is Saturated? I Disagree!

Think eCommerce is Saturated? I Disagree!

eCommerce
My friend Murray is giving me a hard time. I tried to convince him to embrace eCommerce and expand his online business but he says that online business is saturated. He says there is no point in creating or upgrading online stores and sites because people are already confused by all the choices they have. I disagree! It’s true that the eCommerce market in the U.S. has grown large and unwieldy and that customers may be a bit overwhelmed by choices. But, there is a lot to be said for growth in the global market and for the improved targeting of specific customers and audiences. In other words, if you find yourself lagging behind the eCommerce wave and you think it is too later to catch up, don’t despair! As…
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Importance of Redesigning Your Website

Importance of Redesigning Your Website

Website Development
Redesigning a website takes time and money, but in the end, a revamp is a wise investment. Your website is essentially a virtual business card, and your strongest online marketing tool. Make the most of your business by keeping your website fresh, up-to-date, and user-friendly. Outdated The Web is constantly changing: Web technology that was once considered cutting-edge is most likely out-of-date today. A website makeover will give you and your business an advantage in the competitive, online sphere. In fact, design is a leading factor in user trust. According to a study titled, “Trust and Mistrust of Online Health Sites,” 94 percent of the participants agreed that an updated, a better looking website is more trustworthy than an outdated design, even if the information displayed on both is accurate and of…
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Unnatural Outbound Link Penalties

Unnatural Outbound Link Penalties

Finance 101
Unnatural Outbound Link Penalties: What Does it Mean for Your SEO Strategy? Google is cracking down on penalties for unnatural outbound links, and a lot of websites have been affected. This is a part of their strategy to weed out seedy websites and spam, keeping the top search results safe and relevant. You could inadvertently be drawing penalties by doing things you perceive as harmless, or you could be working with someone else that’s involved in shady dealings. Unnatural outbound links need to be removed from your website the moment you realize that they’re there. Leaving them unchecked can damage all of the safe and honest SEO work you’ve done and effectively wipe you off the face of the planet – at least as far as google is concerned. A…
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How To Secure an eCommerce Store

How To Secure an eCommerce Store

eCommerce, Website Development
It comes as a prime responsibility of every e-commerce website development company to make sure the website so made is secure from any threats. This approach is not “one and done” and time to time watch on the website so made is crucial. Many web hosts face several issues and at times many websites get compromised. It not one but almost very website type like Magento, ShopSite and WooCommerce gets affected. Let’s have a look what kind of compromises are faced and how hackers are using the loopholes to their advantage. The type of hacks: Whenever an e-commerce store is compromised it generally falls under one of these hacks. The details of admin are obtained through malware on PC: This issue has seen a considerable amount of rising these days.…
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Five Ways To Capture Leads

Five Ways To Capture Leads

eCommerce
Those who own an eCommerce website will understand the many trials and tribulations that come with it. Competition is fierce. Customers become more and more difficult to find and their expectations continuously change. For this reason, we’ve put together a list of ways you can capture more leads... Every eCommerce website owner wants to find some magical way of increasing the amount of leads they get. However, there’s no magic involved, no exact science, just hard work to ensure you’re providing the products and services your customers are demanding. There are, however, ways you can improve your website and its ability to capture customer details that can essentially drive your business forward. Address Landing Pages Your website relies on its ability to drive traffic. To ensure it’s able to do…
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