3 secrets to perfect your ecommerce store during the holiday season!
Holidays come and go and from a customer’s perspective, what is a better shopping time than on a holiday? If you own an ecommerce store, you definitely need to plan for the holiday season and provide your customers with something extra so that they spend their hearts’ content on your store!
Not only can you make the holiday season the most profitable period for your store but you can actually gain a heck load of loyal customers too. Guess what? The last few months of the year have the most amazing holidays and retailers make up to 35% of the annual revenue in the last quarter!
If you need a more solid ecommerce solution package, hire an ecommerce solution provider and set the trend for your competitors to follow. You can not only sell items but also can give you another services i.e Math tuition, Online teaching and etc.
However, here are a few ideas you should definitely think about this year.
The Importance of Planning Ahead
If you think about the holiday season, the last quarter of every year is the best one. Not only can you use these holidays to your advantage in terms of retailing but you can make the most of it and hit your annual targets easily.
Planning ahead and taking holidays into consideration will only keep you ahead of your competitors. Every single day as an ecommerce store owner, not only do you have to think about the marketing strategies, the new management techniques, shipping, enhancing customer experience but also have to offer something new and unique.
Not this year! This year, you can plan ahead and not miss a single major holiday!
December’s most important holidays are:
- Proclamation Day
- Boxing Day
- New Years
If you still haven’t planned anything for these important holidays, start today!
Create a Unique Holiday Theme
In order to make your marketing campaigns successful, you are going to need a unique theme for the holidays. All you need to do is contact a professional website designer to create an ecommerce website design which will attract an online audience in a way that they don’t feel the need to go elsewhere.
A unique theme should also be incorporated into your business email, your website, the social media platforms as well as your packaging. This marketing strategy will create brand loyalty!
Plan your Holiday Special Deals
What customers need are deals and offers. If you provide them with what they need before the rest of the market, you will surely have an upper hand. Just offering deals won’t help you win the race. Your deals and offers should be better than your competitors.
Here are a few tips:
- Discount Deals
Everyone loves discount deals because most customers purchase gifts for their loved ones and they also need to make ends meet without hurting their pocket.
Nonetheless, every customer needs something unique and eye-catching. Instead of offering a standard discount on products, go for a discount deal of the day or a discount package!
- Competitions and Prizes
Competitions are always a fun and thrilling way to increase your online traffic as well as gain a loyal customer base. Plan interesting competitions and games to let your customers win something special on the Christmas.
Help your Shoppers
A unique ecommerce solution package can include you helping out your shoppers this holiday season by making their shopping spree easier. Create a page where you can pair different products and create a gift package with unique offers.
Shoppers love packages. The unique gift ideas will definitely attract them, only to make them come back to your ecommerce store soon!
Have Happy Holidays!
This article was written in collaboration with a Singaporean tuition agency, SmileTutor (https://smiletutor.sg)